In this episode of the Well-Oiled Operations™ podcast, Stacy interviews Brandon Lucero about systematizing the voice of your business. They discuss the importance of consistent messaging and how to teach your team to communicate in a way that aligns with your brand. Brandon shares his insights on identifying the problems your business solves, connecting with your target audience, and using storytelling to build trust.
Also in this episode:
- Describing a situation or symptom instead of using a specific word or phrase can help your audience self-identify with your message.
- Consistency in messaging is important, but leaving room for creativity and testing can lead to new and effective approaches.
- The lifespan of ads can vary, but the right angle, problem, and creative can always produce results.
Listen to The New Generation Entrepreneur Podcast: https://brandonlucero.com/
Follow Brandon on IG: https://www.instagram.com/iambrandonlucero/
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About Stacy Tuschl And Well Oiled Operations™:
As a best selling author, speaker, and successful business owner, I empower small business owners to thrive. Through my Well-Oiled Operations™ approach, I assist entrepreneurs in attracting customers, increasing profits, and finding personal happiness. My proven process helps students overcome challenges, reach their full potential, and establish self-sustaining ventures—all while maintaining a balanced life. You shouldn't sacrifice your well-being for your business; your business should enhance your life. I understand the worries and doubts you face, but trust me, your dreams can be realized. Let me guide you in transforming your local business into your ultimate vision, fostering tranquility, prosperity, and fulfillment.